How AI keeps creativity short and animated

It has become clear that artificial intelligence isn't just automating tasks — it's democratizing creativity. In China, AI-powered animated shorts are doing for content what the printing press once did for ideas: opening a new frontier where anyone can create, share and, potentially, go viral. Once a niche pursuit, these bite-sized animations — translating comics, novels, and scripts into 3 to 8-minute episodes — have exploded into a mainstream cultural phenomenon, attracting both intellectual property holders and major platforms in a race to capture the next generation of viewers.

AI animated shorts, or AI-generated animated short dramas, are produced entirely through artificial intelligence: scriptwriting, storyboarding, character modeling and voice synthesis. Since 2024, creators have leveraged AI to transform novels, comic IPs or original scripts into works with higher visual fidelity and smoother motion. By 2025, AI animated shorts had become the dominant force in the short-form animation sector. Douyin alone reported over 75.7 billion cumulative views of more than 30,000 titles, while platforms nationwide established dedicated hubs for these productions.

The technological foundation is solid. AI image and video generation now maintains character consistency across multiple outputs and produces motion that respects physical logic. Early glitches — extra fingers, garbled text — have mostly vanished. Domestic AI video models such as Kuaishou's Kling and Douyin's Jimeng are innovating at a level comparable to OpenAI's Sora 2, delivering cinema-grade visuals reliably. Even small teams can create blockbuster-like content: Greedy Snake, an AI short drama co-launched by RedNote and the FIRST Fantastic Film Festival, was produced by a team of just 20 people. They combined seven days of live-action shooting with two weeks of AI scene enhancement and style testing, drastically reducing both cost and time compared with traditional methods.

This isn't merely a technological trend but a social one. Unlike live-action short dramas, which appeal heavily to middle-aged audiences, animated shorts attract younger viewers seeking light, immediate and emotionally rewarding content. They watch to decompress, to satisfy the "instant gratification" impulse that defines today's digital culture. Many embrace memes, viral jokes and ACG (anime, comics and games) culture, and are willing to pay for content they value. In short, AI-animated shorts aren't just popular — they are commercially potent.

And yet, the supply remains insufficient. The demand from young audiences is massive, but the market has barely scratched the surface. Here, AI is transformative: it has made the role of "creator" accessible to anyone with an idea. Individual life moments, imagined worlds, or personal interpretations of reality can now be visualized in days instead of months. Every user has the potential to reach a global audience, and every creative spark — no matter how quirky — can become a viral sensation. Creation is no longer a privilege of a few but a participatory act for a broader society. AI diversifies content, expands imagination, and cultivates fertile ground for new genres, styles, and talent.

This evolution resonates with the spirit of Web3.0. While true blockchain-based ownership of digital content is still nascent, AI tools have already made the principles tangible: users generate visual works, attract views and comments, and — through platform algorithms and commercial incentives — participate in digital value creation. The AI-driven content ecosystem is a rehearsal for a world in which the internet belongs not just to platforms, but to users themselves.

China's boom in AI animated shorts also carries a distinctly local flavor. Traditional art forms — from pingshu storytelling to xiangsheng crosstalk and xiaopin skits — have been revitalized through AI animation. By merging rhythm, humor and language with modern aesthetics, these works engage younger audiences who might otherwise ignore traditional culture. AI enables reinterpretation, preservation and popularization simultaneously, creating a pipeline for spontaneous, viral creativity that bridges past and present.

But there are challenges as well. Content homogenization, quality control and copyright issues loom large. Platforms and creators must navigate these while balancing innovation with artistic integrity. Otherwise, the very technology that enables mass creation could dilute its cultural impact. But if managed wisely, AI animated shorts can embody a rare alignment: advancing technology, nurturing young audiences and elevating China's storytelling to a global stage.

The larger message is that creativity is no longer confined by skill or budget. In China, AI animated shorts show that technological empowerment can produce cultural products that are fast, vivid and emotionally resonant. This is not just a domestic curiosity — it's a glimpse of the future of content creation worldwide. The "everyone is a director" era is here, and the implications stretch far beyond short animations. AI is rewriting the rules of authorship, audience engagement and even cultural transmission itself.

Ouyang Rihui is the vice-dean of the China Center for Internet Economy Research at the Central University of Finance and Economics, and vice-president of the Chinese Association of Market Development; and Li Xiangyu is a research fellow at the Postdoctoral Research Station of China Merchants Securities.

The views don't necessarily reflect those of China Daily.

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